Illustration/cartoon really by yours truly
For a medium that can treat just about anything as “Breaking News” it makes sense not to waste a perfectly primed up controversy about itself. So it is just as well that NDTV anchor Barkha Dutt, who has now officially been described as India’s Katie Couric, has decided to subject herself to a harrowing ordeal of being questioned by four independent journalists. Now if that is not great television what is?
If I had known this earlier I would have suggested the following opening: “Tonight (drumrolls getting progressively louder and ominous with the ‘Jaws’ score of an impending shark attack also playing along)….I am the breaking news. Tonight…. a special on how news is broken and fixed.”
The best way to deal with a crisis, especially one that involves professional ethics, is to abusrdify it. (Absurdify is not a word but then television news is not news. Remember you read it here first.) It would help if each of the four peers would be armed with replicas of weapons used by the Roman gladiators. In the interest of aesthetics though they should not be allowed to dress up as gladiators because show me a journalist who is toned and I would show you a pretender. Flab is a requirement in the profession.
I am willing to give Dutt the benefit of the doubt that she does really want to engage in a genuine debate about the raging controversy over whether she and other journalists, who ended up on wiretaps intended to for lobbyist Niira Radia, crossed the ethical line. Equally, I cannot help but think that somewhere along the line NDTV bosses may have reasoned that a show like this could be a ratings bonanza if handled with a degree of marketing savvy.
The picture would be complete if the show is sponsored by Tata who as we all know never engages in questionable business practices (as far as I can see which is not that far considering I sit in my basement and write this blog.)